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We were all under the impression that the dreaded day of AI taking over the workforce is well into the future, but then one-day OpenAI introduced Chat GPT, which has taken over industries across domains by storm. Now the question is, what about the future? Now that technology is here to compete with the human brain, will AI replace us in all menial tasks, leaving only the above-average human minds a livelihood to survive on? Or is this all just a doomsday scenario and we are safe from the AI storm?

Recently, the BBC reported that 300 million jobs could be replaced by AI in the coming years. This is certainly worrying if it turns out to be true. Automation replacing workers across the globe has always been a cause of concern among industrialists and experts, across fields and around the globe. But again, as with every event, there are two sides to the story. The obvious one being AI taking over some of the jobs that humans currently hold. But we also have to consider the other side, that being the possibility of AI generating new jobs across fields. Sean Chou, the former CEO of AI Startup CATALYTIC, thinks that “Artificial intelligence is stupid.” He is not quite alone in his sentiments on AI in the Tech world. He says, “All you have to do is search for a robot that fails on YouTube.”

But that doesn’t mean AI is not a threat in the distant future, it’s just that it is evolving at a much slower rate than what a lot of media outlets and certain groups are making you believe. Artificial intelligence will mostly replace humans in jobs requiring little creative work and more iterative tasks over time. A report by Goldmann Sachs states that about 44 percent of jobs in law and 47 percent of administrative work can be automated, but only 6 percent of jobs in construction can be replaced by artificial intelligence.

So you might be worried thinking, how do I survive this new wave of AI? The best solution is not to panic, but to add new skills to your resume, gain more knowledge and be confident in your ability to take on the new age of AI.

Accenture has conducted a global study of more than a thousand global companies that utilise artificial intelligence and automation that revealed the emergence of novel jobs that require little training and can be mastered over time. One of the jobs in demand during the current ‘Automation’ revolution is of trainers who can teach AI emotional intelligence and how to give the correct prompts to customer queries that are not factual or logical.

“AI Trainer” is rapidly becoming the new trendy job across sectors. According to a recent report by MarketsandMarkets, the AI training data market is projected to grow from $1.5 billion in 2019 to $4.9 billion by 2024, which indicates an increasing demand for AI trainers in the market. In a statement to the press, Satya Nadella, CEO of Microsoft, said, “AI is the new electricity. It will transform every industry, and AI trainers will play a crucial role in training these models to perform specific tasks. We see AI trainers as a critical part of our workforce.”

AI marketing is another emerging sector benefiting from the AI revolution. AI Marketers use artificial intelligence data and customer analysis to improve the marketing of their products to the consumer. They use data from interactions between artificial intelligence and clients to personalise their marketing, making a deeper impact on the customer regarding their products. According to a prominent AI marketer at IBM, “AI is transforming the way we approach marketing. By leveraging AI technologies, we can personalise marketing campaigns and improve customer engagement, leading to better business outcomes. AI is becoming a critical tool for marketers, and we see a growing demand for AI marketing professionals in the market.” AI marketers are using machine learning algorithms and natural language processing techniques to analyse customer data and develop targeted marketing campaigns that can increase customer acquisition and retention.

While some traditional jobs may become obsolete due to the rise of AI, many new job opportunities are being created, such as AI trainers, AI ethicists, data analysts, AI strategists, AI developers, AI marketers, and AI sales professionals. With major organizations going full throttle with their investments in AI and AI-related services, it is up to the job-searching population to update their skills and be excited to face this new emergence of AI, embracing the pros and cons of what it brings to the table.


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